Meet our team

Meet the team behind Virsyn AI — passionate experts helping small and growing businesses automate and optimize their processes with smart AI solutions.

Virsyn Head of Social Architect
Katie Goebbert
Head of Social Architect

Katie Goebbert is a social media strategist with over a decade of experience helping national and global brands make meaningful connections online. From paid and organic to influencer campaigns, Katie brings a mix of strategy, creativity, and a deep understanding of what makes audiences tick.

Her experience spans industries like CPG, retail, QSR, and B2B, giving her the versatility to craft content that speaks to different voices, platforms, and goals. She’s known for keeping social media fun, fresh, and human, believing that the best brand content not only informs but entertains and inspires.

Katie’s colleagues often describe her as a warm, witty partner who knows how to turn even the most complex strategy into something relatable. Whether managing global content or collaborating with creators, she ensures every campaign stays authentic and builds real connections with audiences.

When she's not strategizing or creating, Katie’s at home enjoying family time, revisiting her favorite movies (Mighty Ducks 2, Sister Act 2, Son in Law), exploring new music, or diving into video games. Her love for pop culture and storytelling keeps her in tune with what really resonates today.

Boost Your Business Growth with Advanced Customer Acquisition Software

Harness the power of innovative customer acquisition tools to attract, engage, and convert leads into loyal customers effortlessly.
New lead received via website form
Inquiry tagged: Home repair | Response time: 1 min
Appointment booked & confirmed
Service: Roof repair| Payment: Pending
Payment received successfully
Invoice #19256 | Amount: $680.00 | Method: Card
Lead converted to paying customer
Funnel stage: Won | Source: Instagram ad